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Whitepapers and playbooks for hotel teams

Playbooks, assessments and industry reports on AI, WhatsApp and where luxury hospitality is heading. Written for general managers, front office and revenue teams, and free to download.

Playbook Claude AI for hotels: the playbook with 50+ prompts 52 prompts for real hotel work, a shared Project as your team’s knowledge base, your first Skill and agent-style work with connectors. 43 pages 22 min read Free download Playbook GPT-6 Astra for hotels: the ChatGPT playbook for hoteliers ChatGPT as it stands in October 2026, from GPT-6 Astra to your own hotel assistant, with 46 prompts for real hotel situations. 45 pages 22 min read Free download Strategy guide AI use cases in hospitality: where to start, what to avoid 20 use cases that already earn their place in hotels, the 5 mistakes to avoid and a 90-day roadmap to start. 45 pages 22 min read Free download Playbook WhatsApp templates for hotels: the practical playbook 30 ready-to-adapt templates for every moment of the stay, with Meta’s rules on approval, pricing and opt-in as of October 2026. 50 pages 22 min read Free download Whitepaper Is your OPERA Cloud hotel ready for AI? The readiness assessment A readiness scorecard, a six-level maturity model, 20 AI use cases and roadmaps for hotels on OPERA Cloud. 39 pages 20 min read Free download Industry report Hotels at sea: the rise of luxury hotel-branded yachts Seven luxury hotel brands at sea, the economics behind each suite, the risks and three scenarios for the next decade. 29 pages 16 min read Free download Industry report Hospitality trends 2026 Channel shifts, AI adoption, direct-booking strategy and what hoteliers expect from the year ahead. 32 pages 18 min read Get notified Loyalty playbook Marriott Bonvoy: inside the US$7B retention engine How Marriott engineers loyalty at scale, its communication cadence, and a framework independents can adapt. 28 pages 16 min read Get notified Loyalty playbook Hilton Honors: members into a direct-booking engine How Hilton Honors built one of the most efficient direct-booking funnels in hospitality, with a framework you can adapt. 28 pages 15 min read Get notified Industry report The state of hotel guest communication 2026 Channel preferences, response-time benchmarks and how hotels use WhatsApp, AI and one shared inbox. 32 pages 18 min read Get notified Revenue strategy Direct bookings without OTAs A channel strategy for capturing website visitors, re-engaging past guests and shifting the booking mix. 26 pages 13 min read Get notified Tactical guide 10 PMS triggers that drive hotel revenue Pre-arrival, in-stay and post-stay automations that lift ancillary revenue, with templates and timings. 22 pages 11 min read Get notified Field guide Reducing front office workload What to automate, what to keep human, and how to measure the hours your team gets back. 20 pages 10 min read Get notified

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